Polish amber to wow visitors at US jewellery fair
Polish companies will open a national stand presenting amber goods at JCK Las Vegas, the largest jewellery fair in North America, the Polish Investment and Trade Agency (PAIH) has announced.
"The JCK Las Vegas fair, which starts on May 31, is the largest annual jewellery sector event in North America. It gathers over 30,000 experts connected with the jewellery market," Wojciech Nowicki from PAIH told PAP.
He added that such types of event foster the establishment of business contacts, saying: ”It is the best place to learn global trends of the jewellery market, as 2,300 exhibitors from the entire world guarantees a variety of collections and styles.”
During this year's event, exhibitors will present jewellery, watches, unmounted precious stones, jewellery equipment and protection systems, among others.
According to Nowicki, the Polish firms will mainly feature amber goods.
The export value of Polish jewellery is estimated at EUR 1 bln per year.
The national stand will be launched as part of the Brand programme, related to the promotion of the Polish economy by presenting Polish brands.