Poland’s ‘Uber of beauty and wellness’ scoops record 70 mln USD investment

With 13 million active global users, Booksy, an appointment booking app for the beauty and wellness industry, has now made history for being the only Polish start-up to receive such a massive investment at this stage of its development. Kalbar/TFN

Beauty, Salon and Wellness appointment booking app Booksy has made history after receiving 70 mln USD, the biggest ever investment for any Polish start-up at the same stage of development.

The free to use app allows users to book beauty and wellness salon appointments in their local area and is currently the world’s most popular beauty appointment booking app, with 13 million active global users, amongst them reportedly stylists to big names like Barack Obama and Beyonce.

The latest colossal international investment from American investors, completes Booksy’s Series C investment round and sees the company leading the Polish start-up field for the largest investment received to date by a Polish start-up in the same investment round.Kalbar/TFN

The latest colossal international investment from American investors, completes Booksy’s Series C investment round and sees the company leading the Polish start-up field for the largest investment received to date by a Polish start-up in the same investment round.

The company’s investment was led by two large American investors Cat Rock Capital and Sprints Capital, whose other investments include popular apps Revolut, Vinted, Takeaway and Pyszne.pl.

Posting on their website, the company said: “We officially announce another success for Booksy! We have acquired as much as USD 70 million from leading American investors. We are bursting with pride and even greater motivation to act?.”Booksy

The company’s investment success comes amid turbulent times in the salon and beauty sector as a result of lockdown restricting many services. But the beauty sector is not the company’s only client base.

Stefan Batory, the company’s co-founder and CEO, who is also the co-founder and former CEO of iTaxi.pl said: “Our potential for further development arises from the low rate of digitalisation amongst beauty salons as well as the popularity of the app itself.

Launched by Polish entrepreneurs Stefan Batory (R) and Konrad Howard (L) in 2014, the latest investment will allow them to grow the company internationally and expand their market share in key markets in the USA, Great Britain and Europe.Booksy press materials

“There has not been a significant fall in demand for hair and beauty services, therefore a solution like Booksy is even more needed to help clients and salons to make appointments safely and for the return to normality to – while maintaining all new rules - to be more efficient.

“Despite the turbulence caused by lockdowns, we believe that in the long run, our solution will be needed and will make life easier for both salons and clients. It isn’t only about the hair and beaty sector. Since last year, Booksy has been collaborating with Polish banks, e-commerce and telecoms firms.”

Launched by Polish entrepreneurs Stefan Batory and Konrad Howard in 2014, the latest investment will allow them to grow the company internationally and expand their market share in key markets in the USA, Great Britain and Europe.