Forgotten holidays remembered in series of beautifully designed postage stamps

Each of the sets were designed to create one, cohesive illustration when seen together, as well as eye-catching individual pieces. Jacek Walesiak/ Aleksandra Pavoni

A series of beautifully deigned postage stamps from Poland aims to commemorate the most curious of holidays.

Titled “The Calendar of Unusual Holidays”, the collection designed by Jacek Walesiak features occasions such as Winnie the Pooh Day, Sock Day and Donut Day.

Designer Jacek Walesiak hopes that the project will force those commissioning stamp designs to confront what he believes is low-level work blighting the country’s commemorative stamp collections.Jacek Walesiak/ Aleksandra Pavoni

Walesiak was inspired to work on this project by the tradition of Polish commemorative stamps.

“Such designs in the 1960s and 1980s were often executed at a very high level in contrast to current postage stamp designs which are often of poor quality in my opinion,” he explained.

The stamps commemorate some of the modern world’s weird and whimsical holidays by paying tribute to Poland’s graphic design heyday.Jacek Walesiak/ Aleksandra Pavoni

As the special series of stamps were usually printed to commemorate momentous anniversaries or holidays, such as 1,000 years of the Polish state or to celebrate successes such as Poland winning the volleyball world championship, Walesiak decided to follow the trend in his own way.

Included among the 30 stamps are illustrations for Towel Day, Mushroom Day and International Spin the Bottle Day.

Titled “The Calendar of Unusual Holidays”, the collection features occasions such as Winnie the Pooh Day, Sock Day and Donut Day. Jacek Walesiak/ Aleksandra Pavoni

Describing his work, the author said: “The graphic form of the projects was meant to create a cohesive illustration in a set of stamps whilst remaining visually attractive in the form of a single stamp.”

Each stamp retains its functionality, having the basic information – country, price and name of the holiday it celebrates - weaved into the larger design of the set.

Each stamp retains its functionality, having the basic information – country, price and name of the holiday it celebrates - weaved into the larger design of the set.Jacek Walesiak/ Aleksandra Pavoni

Jacek Walesiak is one of the duo behind the UVMV creative agency.

Together with Robert Mendel they run a studio specializing in visual brand strategy. Their portfolio includes projects for the Center for Contemporary Art Ujazdowski Castle in Warsaw; shopping, arts and business centre Stary Browar in Poznań, as well as the National Audiovisual Institute.

Describing his work, the author said: “The graphic form of the projects was meant to create a cohesive illustration in a set of stamps whilst remaining visually attractive in the form of a single stamp.”Jacek Walesiak/ Aleksandra Pavoni

Walesiak is a graduate of the Warsaw Academy of Fine Arts. Apart from being the UVMV’s creative director, he dabbles in graphic design, photography and urban space projects.

The list of unknown, rare and strange holidays is unending, so Walesiak might look into continuing the collection, with designs for events such as People Sleeping Day, in the Subway Day and Winter Bike Commute Day.